1980s rock

Main article: 1980s in music

In the 1980s, popular rock included a wide range of variety. The early part of the decade saw pop-New Wave bands remain extremely popular, while the first pop-punk performers, like Billy Idol and The Go-Go's, saw widespread fame. Led by the American folky singer-songwriter Paul Simon and the British former prog rock star Peter Gabriel, rock became fused with a variety of folk music styles from around the world. This came to be known as "world music", and included fusions like Aboriginal rock and punta-rockero.

The heavy metal resurgence

Main article: Hair metal

Heavy metal languished in obscurity during most of the 70s. A few bands maintained large followings, like Kiss and Aerosmith, and there were occasional mainstream hits, like Blue Oyster Cult's "Don't Fear the Reaper". Music critics overwhelmingly hated the genre, though, and mainstream listeners generally avoided it because of its strangeness. It left its mark on hard progressive bands like Chicago and flamboyant glam rock performers like Gary Glitter.

Even while innovative metal bands like Metallica were forming numerous subgenres of metal, and the New Wave of British Heavy Metal was finding its own fans, a group of musicians were formulating what became known as hair metal. Bon Jovi are often regarded as the first of these bands to gain popularity. They were known for long hair and feminized use of make-up, clothing and jewelry; nevertheless, their songs were defiantly masculine, even macho, focusing on girls, drinking and violence. Within a few years, hair metal dominated radio; bands like Def Leppard, Ratt and Extreme rose to fame, often collapsing under pressure later. Many were one-hit wonders.

By the end of the 1980s, a formula was developing in which a hair metal band had two hits, one a soft ballad, and the other a hard-rocking anthem. 1987 saw the release of Appetite for Destruction by Guns n' Roses, which skyrocketed to the top of the charts. Led by controversial frontman Axl Rose, Guns n' Roses rode the hair metal wave, wearing long hair and playing pop-metal. In contrast to other bands, they were not feminized in the slightest and incorporated influences from genres like thrash metal.

Alternative rock and the indie movement

Main article: Alternative music

The term alternative music (also often known as alternative rock) was coined in the early 1980s to describe bands which didn't fit into the mainstream genres of the time. Bands dubbed "alternative" could be most any style not typically heard on the radio, however, most alternative bands were unified by their collective debt to punk. Although these groups never generated spectacular album sales, they exerted a considerable influence on the generation of musicians who came of age in the 80s. Two of the most important bands were R.E.M. and the Red Hot Chilli Peppers.

Grunge and the anti-corporate rock movement

Main article: Grunge music

By the late 1980s rock radio was dominated by aging rock artists, slick commercial pop-rock and hair metal; MTV had arrived and brought with it a perception that style was more important than substance. Any remaining traces of rock and roll rebelliousness or the punk ethic seemed to have been subsumed into corporate-sponsored and mass-marketed product. Disaffected by this trend, some young musicians began to reject the polished, glamour-oriented approach and created crude, sometimes angry music. The American Pacific Northwest region, especially Seattle, became a hotbed of this movement, dubbed grunge.

Early grunge bands, particularly Mudhoney and Soundgarden, took much of their sound from early heavy metal and much of their approach from punk, though they eschewed punk's ambitions towards political and social commentary to proceed in a more nihilistic direction. Grunge remained a mostly local phenomenon until the breakthrough of Nirvana in 1991 with their album Nevermind. A slightly more melodic, more completely produced variation on their predecessors, Nirvana was an instant sensation worldwide and made much of the competing music seem stale and dated by comparison, hair metal faded almost completely from the mainstream.

Nirvana whetted the public's appetite for more direct, less polished rock music, leading to the success of bands like Pearl Jam and Stone Temple Pilots. Pearl Jam took a somewhat more traditional rock approach than other grunge bands but shared their passion and rawness. Pearl Jam were a major commercial success from their debut but, beginning with their second album, refused to buy in to the corporate promotion and marketing mechanisms of MTV and Ticketmaster, with whom they famously engaged in legal skirmishes over ticket service fees.

While grunge itself can be seen as somewhat limited in range, its influence was felt across many geographic and musical boundaries; many artists who were similarly disaffected with commercial rock music suddenly found record companies and audiences willing to listen, and dozens of disparate acts positioned themselves as alternatives to mainstream music; thus alternative rock emerged from the underground.

Britpop

Main article: Britpop

While America was full of grunge, post-grunge, and hip hop, Britain launched a 1960s revival in the mid-90s, often called Britpop, with bands like Oasis, Radiohead, Pulp and Blur. These bands drew on a myriad of styles from the 80s British rock underground, including twee pop, shoegazing and space rock and from the alternative rock. For a time, the Oasis-Blur rivalry was similar to the Beatles-Rolling Stones rivalry. While bands like Blur tended to follow on from the Small Faces and The Kinks, Oasis mixed the attitude of the Rolling Stones with the melody of the Beatles. Radiohead took inspiration from performers like Elvis Costello, Pink Floyd and R.E.M. with their progressive rock music, manifested in their eponymous album - OK Computer. These bands became very successful, and for a time Oasis was given the title "the biggest band in the world" but slowed down after band breakups and slightly less popular support. On the other hand Radiohead threw themselves into electronic experimentation in their latest records.

Indie rock

Main article: Indie rock

Alternative music and the rebellious, DIY ethic it espoused became the inspiration for grunge, the popularity of which, paradoxically, took alternative rock into the mainstream. By the mid-90s, the term "alternative music" had lost much of its original meaning as rock radio and record buyers embraced increasingly slick, commercialized, and highly marketed forms of the genre. At the end of the decade, hip hop music had pushed much of alternative rock out of the mainstream, and most of what was left played pop-punk and highly polished versions of a grunge/rock mishmash.

Following the lead of Pearl Jam, many acts who, by choice or fate, remained outside the commercial mainstream, became part of the indie rock movement. Indie rock acts placed a premium on maintaining complete control of their music and careers, often releasing albums on their own independent record labels and relying on touring, word-of-mouth, and airplay on independent or college radio stations for promotion. Linked by an ethos more than a musical approach, the indie rock movement encompasses a wide range of styles, from hard-edged, grunge influenced bands like Superchunk to punk-folk singers such as Ani DiFranco.

Currently, many countries have an extensive local Indie scene, flourishing with bands with much less popularity than commercial bands, just enough of it to survive inside the respective country, but virtually unknown outside them.

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